You're probably wondering why the male in the picture above is wearing a ridiculous looking vest. Well, just before the Beijing Olympics, Nike came out with this "Precool Vest" for athletes before they compete. The vest consists of prefrozen ice packs. Yes, they are like the ice packs that people use to keep their lunches or drinks cool. Athletes are supposed to wear them for an hour before their event to reduce their core temperature. The reason why athletes would want to reduce their core temperature is because your body uses energy trying to cool down. If the athletes are cooled down before their event, then they will have more energy to burn during their event. This is a unique type of technology but can actually help benefit athletes if they use this vest. I think its a great idea especially for professional or Olympic athletes. Nike certainly thought outside the box on this one!
Amanda, after reading this article I have a new understanding as to why the individual is wearing something that looks so ridiculous. I am intrigued at what the product has to offer and am certainly interested in what other unique products like that one are coming in the near future.
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